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The Toyota booth was the epitome of vibrant clarity at the Geneva Motor Show, March 2nd-12th. At this year's lighter, brighter booth, Toyota Motor Europe communicated the core brand message of Superior Quality through engaging displays of leading environmental technologies, the new segment-leading Yaris and RAV4 models, and innovative concepts such as the Urban Cruiser, the Toyota i-swing, and the Fine-T.
Visitors were treated to demonstrations of Intelligent Park Assit technology in action at the Prius Zone, whilst over the AYGO corner, a footbag competition in cooperation with Adidas injected even more fun into the youth-targeted "AYGO for Sport" concept car display.
The adjacent Lexus area set the stage for the European premiere of the LS 460, which placed emphasis on the model's leading-edge technology and L-finesse design. The GS 450h and RX 400h were also present, reinforcing Lexus' position as a market leader in hybrid technology.
翻译文本 - Spanish西班牙语 Salón del automóvil de Ginebra
Entre el 2 y el 12 de marzo Suiza acogió una vez más al renombrado Salón del automóvil de Ginebra. Toyota no sólo no faltó a la cita, sino que deslumbró gracias a un stand que conjugó perfectamente la excelencia con el minimalismo. Además, Toyota Motor Europe dio a conocer la calidad superior que representa la marca Toyota gracias a una vistosa exposición de las tecnologías medioambientales más avanzadas desarrolladas por la compañía, a los nuevos modelos de Yaris y RAV4, líderes en sus respectivos segmentos, y a la exhibición de prototipos verdaderamente rompedores como el Urban Cruiser, el Toyota i-swing y el Fine-T.
En la Zona Prius, los visitantes pudieron conocer la tecnología IPA de asistencia inteligente al aparcamiento, en tanto que en el rincón AYGO se celebró una competición de footbag en cooperación con Adidas, lo que sirvió para inyectar una mayor dosis de diversión a la presentación del “AYGO for Sports”, un coche destinado al público joven.
Lexus, por su parte, presentó el LS 460 por primera vez en Europa, un vehículo en el que se pone de relieve la tecnología puntera y que incorpora la nueva filosofía del diseño L-finesse. Por otro lado, los modelos GS 450h y RX 400h también estuvieron presentes en la muestra, vehículos con los que Lexus dejó patente su liderazgo en el mercado en tecnología híbrida.
Adobe Acrobat, Adobe Illustrator, Adobe Photoshop, Catalyst, Dreamweaver, FrameMaker, Indesign, Microsoft Excel, Microsoft Word, Pagemaker, Passolo, Powerpoint, QuarkXPress, STAR Transit, Trados Studio
We have a workforce of 25 in-house professionals and work with more than 100 freelancers on a weekly basis.
Our areas of expertise are:
- Automotive,
- Engineering
- Information Technology
- Telecommunication
- Medical devices
- Software Localisation
For further details, please visit: www.star-spain.com
STAR Servicios Lingüísticos was founded in 1999 in Barcelona as part of the STAR group, one of the 5 largest translation and linguistic technology development companies in the world.
The STAR group, founded in Switzerland in 1984, has 36 offices in 26 countries, and a workforce of more than 700 specialists around the world.
When you are dealing with us, therefore, you have the advantage of 20 years experience in the field of multilingual documentation, as well as our extensive international network.
The Spanish branch has grown continuously ever since it was founded.
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